Bud to Rose by Diddi hette från starten 2006 bara Diddi, men ändrade namn i mitten av 2011 då de började expandera i Europa och Nordamerika.
Företagets grundare, Diddi Camilla Nihlén förklarar namnet så här:
Namnet knyter samman det feminina med det lite tuffare, precis som den kombination av metaller, läder och mjuka former som kännetecknar Diddis smycken
Synnöve är blingmaster här på LyxBling.se och har alltid haft ett stort intresse av smycken och mode.
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